Feeds:
Posts
Comments

Archive for the ‘PR and society’ Category

Since I ‘retired’ last year I seem to have been rather busy.  The good news is that, free from REF constraints, I can write what interests me not my employer! Here are links and references to recent publications (in reverse date order). Note: access to the P R Review article is free till August 13 through this link: https://authors.elsevier.com/c/1ZHOB1Ik9WUCdg

Journal article:

PRR

https://doi.org/10.1016/j.pubrev.2019.05.002

Abstract:

A Global Capability Framework: Reframing public relations for a changing world.This paper describes a two-year research project the purpose of which was to produce the first globally applicable Capability Framework for the practitioner, employer and academic communities in public relations and communicationmanagement. Working with partners across seven continents and supported by the Global Alliance for Public Relations and Communication Management, a new approach to building capability was developed via to a four-stage research process, which resulted in nine country and one Global Capability Frameworks. The Global Capability Framework consists of 11 statements which taken as a whole, describe the scope and role of the profession.This paper explores the genesis of the project, a literature review, which also introduces the Capability Approach from the human development field, the research process which involved four different data collection methods, and the content of the resulting Global Capability Framework. The paper concludes with initial responses from the three communities for which the Framework is designed: practitioners, academics and employers. The paper combines theoretical innovation with a valuable practical contribution.

 

Book Chapter

Johanna Fawkes (2018). 15. Harm in Public Relations. In Patrick Lee Plaisance (Editor), Communication and Media Ethics (pp. 273–294). Berlin, Boston: De Gruyter. https://doi.org/10.1515/9783110466034-015

Book DOI: https://doi.org/10.1515/9783110466034

Online ISBN: 9783110466034

 

Journal article

Fawkes, J. (2018 ). The evolution of public relations research – an overview.

Communication & Society, 31(4),159-171

doi: 10.15581/003.31.4.159

(PDF) The evolution of public relations research -an overview. Available from: https://www.researchgate.net/publication/329908323_The_evolution_of_public_relations_research_-an_overview [accessed Jul 11 2019].

Abstract:

The field of public relations is often misunderstood, due to its hybridity, complexity and competing perspectives within the field of scholarship. This essay, which is based on extensive engagement with literature conducted over decades of teaching and researching the subject, outlines the main schools of thought within the field. These are summarised as a) Excellence; b) Advocacy; c) Dialogue; and  d) Critical and Cultural approaches. Each perspective reflects variations in understanding of the role of public relations in theory and practice, ranging from an idealised conceptualisation of the practitioner to a demonised view of the practice. It refers throughout to different attitudes to ethics found within these schools, as approaches to ethics provide insight into understandings of the role of public relations within society. The piece concludes with reflections on the growing engagement with promotional culture and emerging research directions.

 

Also: forthcoming chapters (in print)

Public Relations and Professional Identity, in Valenti, C. Handbook of Public Relations, De Gruyter

Public relations and the performance of everything, in R. E. Brown, The Global Foundations of Public Relations: Humanism, China and the West. Routledge

The contribution of public relations to promotional culture – taking the long view, in  Somerville, I., Ihlen, O. and Edwards, L. (eds) Public Relations, Society and the Generative Power of History,  Routledge

Public Relations’ Professionalism and Ethics, Chapter 13, in Tench, R. and Waddington, S. (Eds) Exploring Public Relations (5th Ed), Pearson Education

 

Read Full Post »

Story released today by University of Huddersfield regarding our research into global capability framework./

Hud news story

Adds to wide range of supporting statements from leading practitioners and professional associations. One called it a game changer for the profession, another said the framework offers the best 2 page summary of the communication function.  Wonderful to be involved in a major project that will make a difference.

 

Read Full Post »

This is the presentation I made to the MeCCSA (Media, Communication, Culture & Society Association) annual conference at London’s South Bank University a couple of weeks ago. Given Clifford’s predatory, abusive character and enthusiasm for lying, I am queasy about appearing to support his position on anything. But there is another queasiness surrounding the legions of po-faced professional leaders who denounce him as if they never promised to call a journo back without meaning it.

PR and problem of truth: Clifford’s legacy

 

prezi1

Read Full Post »

Some recent reflections from Pamplona

Read Full Post »

I’m starting a new blog to track the creation of my next book on appearance, deception, fast and slow communication. It’s provisionally titled Public Relations and Depth Communication: Behind the Mask (for the Routledge New Directions in Public Relations and Communications Research series). Will have thoughts, reviews, links. Followers, suggestions & contributions cordially invited here: Mask bookmask

  • with thanks to Padraig Macnamara for beautiful logo

Read Full Post »

Just discovered my book on public relations and professional ethics is now in paperback. Always wanted it to be more accessible – do hope some of you will buy or borrow it .

PR and ethics book

 

Public Relations Ethics Fawkes

Read Full Post »

I have two (!) papers in the latest edition of Public Relations Review (one has been online since 2014 but now gets full publication) and two online chapters to share.

Fawkes, J. (2015a) A Jungian Conscience: self-awareness for PR practice, Public Relations Review,  Vol 41, pp 726–733. Doi:10.1016/j.pubrev.2015.06.005

PRR Jungian conscience

PRR1

 

Fawkes, J. (2015b) Performance and Persona: Goffman and Jung’s approaches to professional identity applied to public relations. Public Relations Review,  Vol  41, pp 675–680. Doi: 0.1016/j.pubrev.2014.02.011

Persona performance, PR ID

PRR2

My chapter on PR ethics for practitioners, in the pioneering #FuturePRoof book is available here (the rest of the book is also well worth reading):

PR ethics for professionals

futureproof

Finally, delighted that my chapter has been included in the free selection from the excellent Routledge New Directions in Public Relations Research series

 

Routledge1Routledge2

Read Full Post »

Older Posts »